Kohler Mira has won the Queen’s Award for Enterprise: Innovation for its Mira Flight Safe anti-slip range of shower trays, which incorporate two integral finishes – Mira Safe anti-slip and the anti-bacterial, BioCote – that will reportedly ‘never wear or peel off or wash away’.
Decisive winning factors included ‘a high level of product innovation’; the addressing of a specific market need – an ageing demographic; ‘demonstrable superiority over competitive products’, and high levels of Corporate Social Responsibility and strong commercial success.
Kohler Mira added: “Mira Flight Safe is intended for the vulnerable user, but with a subtle, non-institutional design – with no raised areas or stick-on roundels, for instance. Mira Flight Safe also exceeds the most stringent antislip test – Class C DIN 51097 – when independently certified.”
‘Durable and easy to maintain’, the Mira Flight Safe range is made from three main components: an acryliccapped ABS plastic top to resist chipping and scratches; a recycled ABS plastic bottom sheet, and, ‘sandwiched between the two’, a stone and resin mixture for strength and rigidity.
